Jeff Coulthard is a Product Manager at Morplan and has been with business for 7 years, working in various retail adjacent product purchasing roles for almost his entire working career. Jeff began his career in H Samuel as a retail trainee, where he fell in love with retail. Within H Samuel he progressed upwards into a role as Merchandise Controller in Head Office. From there he worked in companies such as Salisburys, Baggage Company, Blair Accessories Group, Bags Etc, Lester and CoJun and Global Display.
Jeff is passionate about all things product related, enjoying developing and creating new products for Morplan customers. Take a look at his articles to benefit from his insight.
When you’re running a business, you need to do everything you can to keep your costs down and your customers happy. Small margins can make all the difference when you’re competing with other businesses in a tight market.